YHA operates under the Kingdom International Economic Development Corporation (KIEDC), a non-profit organization dedicated to addressing poverty, hunger, and the food insecurity exacerbated by the pandemic. Since the pandemic began, KIEDC has provided food to over 1 million families. Our weekly lines continue to grow due to unprecedented levels of job loss and food insecurity. Together, we strive to make a difference in the world, one person at a time.

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The YHA platform highlights young, gifted, talented individuals in entertainment while networking with industry professionals. It was birthed to be a comprehensive platform designed to empower youth through education, mentorship, and exposure. By showcasing the youth and their exceptional talents, YHA aimed to bridge the gap between them and industry professionals. Emphasizing accessibility and affordability, the organization committed to offering a viable pathway for both young industry talents and their parents to navigate and succeed in this competitive industry and to soar.

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One of the core purposes of YHA is to introduce young talent to industry executives, fostering connections that can lead to significant career advancements and personal development and growth. These introductions are crucial in a field where networking and visibility are paramount. By providing these opportunities, YHA aims to equip young talents with the tools necessary to build generational wealth, ensuring their success benefits not just them but also their families and their local communities